Jeremy Day: English360

[Heike Philp]

Recording (28min): http://lancelot.adobeconnect.com/p589kcswepr/

The old boundary between producers and consumers of teaching materials is breaking down. For the first time, it's possible for teachers to share - and be paid for - the content they have created without the need to go through traditional publishers. Writers no longer need to convince a publisher that there's sufficient demand for a particular niche product; they can just go ahead and create it, to see what happens. This opens up a world of new possibilities, but also raises some important questions concerning quality, style, suitability and copyright, among other things. In this workshop, I will present case studies of some successful online self-publishing projects I have overseen, and provide clear, practical guidance, based on my experiences, for anyone who wants to take the plunge and self-publish their materials online.

Jeremy Day is Editorial Director at English360, a blended learning platform, where he works closely with publishers and self-publishers to create original and repurposed content. He is also Series Editor of the Cambridge English for ... series of short ESP courses. He has written 12 teacher's books, including International Legal English and Dynamic Presentations. He co-authored Active Grammar 3 (Cambridge) and New Success Upper Intermediate (Pearson). He is Membership Secretary of IATEFL's ESP SIG. He taught for many years at the British Council and now works from home in Warsaw, Poland.